On 20th January 2016 Dozens of London commuters embraced their inner child today as they joined singer and TV presenter Stacey Solomon in a group pogo along London’s South Bank. The former ‘Queen of the Jungle’ has partnered with Mini Babybel Light in support of their Lighter Start To The Year campaign.
The X Factor finalist was encouraging commuters to replace their usual tedious tube journey with a more entertaining route past some of London’s most iconic landmarks, after recent national statistics revealed Brits are generally more joyful in January than first perceived. The survey, facilitated by Mini Babybel Light, suggests that we’re lightening up when it comes to January, with only 26% of Brits having negative thoughts about the first month of the year and four in five claiming that January isn’t even their least favourite month.
The Lighter Start To The Year campaign is designed to spread joy across the nation. With 42 calories per cheese and naturally high in protein, Mini Babybel Light is the perfect ingredient for a joyful lunch as the nation tries to eat healthier, with one in four people watching what they eat this month.
Stacey Solomon commented: “Today has really encapsulated the feel-good factor that is currently sweeping across the nation. I’m a bubbly person and I try as much as I can to think positively even in January! I’m thrilled that the nation seems to be embracing the start of the year and aren’t afraid to let out their big kid to make themselves feel good.”
Mini Babybel Light is encouraging people to lighten up this January and is available from all major retailers. For more information and tips for a joyful January visit twitter.com/MiniBabybel_UK or join the conversation at twitter.com/MiniBabybel_UK
I was also quite happy to get to interview Stacey right here –
1. What was it like to be on X-factor?
I loved X factor! It was such a crazy whirlwind! I had an amazing time! Made lifelong friends and got to sing along with some of the most inspirational people in the music industry! Whitney Houston, Alicia keys, Michael buble!